TikTok Refugee Guide
Helping TikTok creators find new content platforms
Rednote
China's leading lifestyle sharing and social commerce platform
Creator Features:
Strong e-commerce monetization and brand collaboration opportunities
Kwai
International version with simple interface and user-friendly features
Creator Features:
Supports both live streaming and short videos with creator incentives
Lemon8
ByteDance's lifestyle and beauty content sharing platform
Creator Features:
Similar to XiaoHongShu with global reach and creator monetization
Wechat short video
WeChat's integrated short video and live streaming platform
Creator Features:
Direct integration with WeChat ecosystem and WeChat Pay monetization
China's leading microblogging and social media platform like x
Creator Features:
Multiple content formats including short videos, live streaming, and posts with strong monetization options
BiliBili
China's premier platform for ACG content and long-form videos
Creator Features:
Multiple revenue streams including memberships, live streaming, and virtual gifting
Zhihu
China's leading knowledge-sharing and Q&A platform
Creator Features:
Content monetization through paid consulting, courses, and premium content
Douyin
China's leading short video platform with extensive e-commerce features
Creator Features:
Robust monetization through live streaming, e-commerce, and brand collaborations
Tips for Creators
Content Migration Strategy
- Guide existing followers to new platforms
- Adapt to new platform's content rhythm and style
- Utilize cross-platform promotion tools
- Maintain consistent content style
Monetization Options
- Platform ad revenue sharing
- Brand partnership opportunities
- Fan donation systems
- Personal merchandise sales
Find Your Best Alternative in China
→YouTube → Bilibili
If you're a YouTube creator, Bilibili offers similar long-form video capabilities with additional features like interactive comments (弹幕). The platform especially welcomes educational, gaming, and ACG content.
→Quora → Zhihu
Knowledge creators from Quora will find Zhihu's Q&A format familiar. The platform values in-depth, professional answers and offers multiple monetization options including paid consulting.
→Instagram → Rednote (xiaohongshu)
Lifestyle, fashion, and beauty content creators will find Xiaohongshu similar to Instagram, with enhanced e-commerce features and a strong focus on product reviews and recommendations.
→X(Twitter) → Weibo
Weibo offers similar microblogging features to Twitter/X, with additional multimedia capabilities and integrated live-streaming options. It's ideal for news, entertainment, and opinion leaders.
